Indian art and craft are known for its diversity, intricacy, and vibrancy. It has a rich history dating back to ancient times and has evolved over time through various influences and cultural exchanges. Indian art and craft have gained popularity not only in India but also among people from different parts of the world. The traditional art and craft of India were often produced in remote villages and small towns, and distribution channels were limited. This made it difficult for people outside these regions to access and appreciate these art forms.

I still remember my collage time, when I use to travel a lot to collect different fabric materials for my theme board. Now with the advent of technology and e-commerce, it has become easier to access and purchase Indian art and craft. During my search for such website, I came across a website called “iTokri“

iTokri is a website features a wide range of handmade products, including textiles, jewelry, home decor, and stationery. They work with traditional artisans and craftspeople from different parts of India. They have several categories on their website, making it easy for customers to navigate and find what they are looking for. Here are some of the categories on iTokri:

• Clothing – This category includes a wide range of clothing options, including sarees, kurtas, dresses, and more, made using traditional Indian techniques and materials.

• Accessories – This category includes jewelry, bags, and other accessories made using traditional Indian craft techniques and materials.

• Home Decor – This category includes home decor items like bedspreads, cushion covers, wall hangings, and more, made using traditional Indian craft techniques.

• Stationery – This category includes handmade notebooks, journals, and other stationery items, made using traditional Indian techniques.

• Fabrics – This category includes a wide range of fabrics, including cotton, silk, and khadi, in various prints and designs.

• Wellness – This category includes herbal and Ayurvedic products, like soaps, oils, and creams, made using natural ingredients.

Overall, iTokri has a wide range of categories and products, all made using traditional Indian craft techniques and materials, making it a great place to explore and purchase Indian art and craft. The website works directly with artisans and craftspeople from different parts of India, promoting and preserving traditional Indian art and craft. By working directly with the artisans, iTokri is able to offer authentic and high-quality products at reasonable prices, while also ensuring that the artisans receive fair compensation for their work.

After knowing this much about this website, I too can’t stop myself from purchasing a beautiful kalamkari 3-piece dress material for myself. Quality of which was so good & it came in an eco-friendly box with an eco-friendly paper message. This totally touched my heart.   

Do check this website which encourage & support Indian art & craft.
Don’t forget to share your experience of purchase.